f u l d e n d e .

QU - an exquisite laundry experience

RøR is a TV stand design that combines functionality and minimalism in a unique way.

With the given opportunity of Samsung’s invisible cable technology, RøR discovers another dimension where the TV stand is no longer a lone standing object that only carries a TV. This “out-of-the-box” approach transforms the unit into a functional and beautiful piece of furniture that easily adapts to any user and any space by allowing users to decorate it in their own unique style while melting in the environment.

This flexibility comes from RøR’s minimalistic tubular structure. By combining the metal tubes with a weight element and a shelf unit, the design is not only offers a stable architecture to carry a TV, but also creates an elegant canvas to the user to help them making their own art.

Being inspired by Scandinavian design philosophy and it’s human-centric values, RøR achieves to create a sophisticated look as well as introduce a new way to welcome a TV into users’ lives and space more respectfully.

 
 

Q U

A N E X Q U I S I T E L A U N D R Y E X P E R I E N C E

 
 
 

QU is a washing-dryer concept that brings a whole new laundry experience. With an ambition to create a holistic journey, the product offers holistic and multiple solutions for various conditions.

As the boundaries between rooms and spaces are blurring within homes, it is important to choose products that are complementing the home environment and create harmony. QU is designed to blend in to the home environment so there is no need to hide. With its elegant look and exclusive colors options, QU beautifully stands out and becomes a part of the user’s life and lifestyle.

QU eases usability and advances functionality thanks to its well-hidden compartments. Detergent compartments enable to wash 100+ times with a single refill while preventing over-usage by calculating the needed amount automatically. Gray-Water tank allows a second chance to the wastewater.

To be able to meet all the needs of its user before/during/after laundry, QU is equipped with accessories that magnetically can be attached to the side of the product. Including options such as laundry basket, clothes hanger, drying rack, storage units and shelves, the user can easily personalize their product and achieve a stressless laundry experience, especially in smaller and limited spaces.

While bringing multiple technical options to ease the laundry experience, QU is also creating smooth digital experiences. Instead of having a complicated UI on the product, which is hard to read and choose between, QU gathers all the controllers and information within the APP. As the progress is reflected on the front glass of the machine, the whole control can be done via the APP.

In addition to a clean, user-friendly and simplified interface, QU also guides and teach its user how to become more conscious with their choices and their product.

QU creates a water pipe system that frees the machine and makes it possible to place it anywhere in the home environment. After deciding where to place the product, the textile-covered water pipes can be adjusted and stabilized with the fixation units.

With a sustainable mindset, QU filters the water with a micro-plastic filtration unit to eliminate plastics that cannot be seen with eyes going into oceans

Bringing multiple sustainable options within every step, and aiming to create conscious users, QU also pioneers a detergent refill subscription to eliminate plastic waste.

●

EXQUISITE

●

Designed, 3D modeled, rendered, visualized, animated
byFulden Dehneli


2022
Status : Concept

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

“

Fulden presented a design that was truly innovative. There is nothing like it currently on the market, but given current trends in interiors and lifestyle, she makes a solid case that there should be.

This piece suggests a new method of combining technology and lifestyle. Its practicality and aesthetics maintain a fine balance and help the TV naturally blend into the personality of its space. We gave this design a high score because it isn’t confined to a certain limit but is flexible enough to freely transform according to users’ tastes.

”

— THE JURY COMMENTARY